About us


Since our humble beginnings in 1969 as Drafft Root Beer, we have come a long way. Over the years, we have grown beyond root beer to become one of the Southwest’s leading specialty and premium beverage and ingredient manufacturers. Through hard work and dedication to our craft, we have earned a reputation for delivering high-quality products and services that exceed our customers’ expectations.

Today, we offer a wide range of premium beverage concentrates and flavors that are used by businesses of all sizes, from small independent operators to large-scale distributors. Our products are known for their exceptional quality, consistency, and flavor profiles, which have helped us to become a market leader in the industry.

At Drafft, we are committed to continuing our legacy of excellence and innovation. We are constantly exploring new flavors and techniques to help businesses stand out from the competition and delight their customers. Whether you are looking for classic flavors or innovative custom solutions, we have something for everyone. We are proud to be a trusted partner to businesses across the country, helping them to succeed and grow for over 50 years.

Original Drafft Root Beer logo